eaí
I’m Martina and one thing has always terrified me:
writing in another language.
That's why I work as a copywriter on another continent.
I think this says a lot about me.
When something scares me, I dive into it, I run towards it.
‘Cause I hate to stay scared. And because to me, it's the clear sign
that I'm passionate about that thing.
Traveling makes me passionate. Creating my own corner in a place
where I felt out of place. Looking for the right word in a place
where I don’t speak a word. Creating cultural products
for cultures that are not mine.
Simply doing what I already do: being a copywriter abroad.
Sounds cheesy af? Okay. I take it. And sometimes I proudly am.
But, the truth is inevitably cheesy when your job allows you
to nurture your biggest passion: Digging into other cultures
so deeply that you end up being part of them.
aka I’m passionate about. Check this out.
awards
d&ad - new blood 2024
cannes lions school - roger hatchuel academy 2024
clio awards 2024
new york festivals 2024
one show - young ones 2024
adc - young ones 2024
named the most brazilian italian
experience
creative copywriterVML são paulo - internshipfeb 2024 - present
clients: KFC, tylenol, kit kat, mentos,
benalet, grupo petrópolis
creative copywriterlepub são paulo - internshipoct 2023 - jan 2024
client: heineken
junior account VMLY&R milan - internshipmar 2021 - feb 2022
client: lavazza
education
portfolio program
creative concept / copywritingmiami ad school europe, berlinoct 2022 - present
bachelor’s degree
languages, communication & mediauniversità cattolica del sacro cuore, milansep 2018 - feb 2022
high school diploma
scientific studies liceo scientifico maria ausiliatrice, romesep 2013 - jul 2018
starting creating in Portuguese.
bora?